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Americans choosing craft beer over major brands

• Jul 6th, 2009 • Category: Beer News

Beer snobs, look out. More people in the U.S. are becoming beer connoisseurs, or at least they are buying an increasing amount of craft beer.

According to statistics from Information Resources, inc., craft beer sales were up 9 percent from mid-May to June 14, while major beer brand sales were down 3.4 percent. The data comes from what has been scanned at a number of retailers, most of which include grocery and chain stores.

Although this doesn’t necessarily mean that more beer-guzzling college students are trading out the Natty Light for, say, Dogfish Head 90 Minute IPA, it does create a mental picture that’s a little more refined, doesn’t it?

– Annie Woods

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Noah Davis is the Web Editor at DRAFT
All posts by Noah Davis


4 Responses »

  1. Horray! I’m starting a mini-revolution among my circle of friends myself. Some are easier swayed than others, though. No more BMC!

  2. What would do if you threw a party for 600 truckers and ran out of beer. Here’s what happened to me…
    http://soyouwanttobeabanquetmanager.blogspot.com/2009/07/600-people-and-no-more-beer.html

 


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